No, I don’t think cabinet ministers should be accepting free sports tickets from crown corporations, or any corporation for that matter. And yes, I find it a little amusing/maddening that the government didn’t see fit to address the issue until today. Listening to Finance Minister Stan Struthers on CJOB this morning, it was clear that any “new policy” the province has on this issue is very, very new. As in 8 am today new.
I aso think valid questions are being asked about why crown corporations need to advertise in the first place. Given that they don’t have any significant competition — MLLC competes with private wine stores and out-of-province casinos to a limited extent, MPI competes with private insurers on some product lines, Hydro competes with, uh, the wind? — it would be legitimate for the government, as the sole shareholder, to question advertising policies and budgets. I’m not saying ads should be eliminated, but what is their strategic purpose (brand building, employee recruitment, competing in non-monopoly areas)?
However, as someone who believes these organizations should be run less like “crowns” and more like real “corporations” (otherwise let’s just make them government departments), I don’t think the government should be micro-managing them to the extent of dictating where they must or must not advertise, or how they use any perks associated with advertising or sponsorship contracts.
This notion that Jets tickets were “paid for by the public” or that cabinet ministers “scored these tickets on the backs of taxpayers” is false. The tickets were paid for by the customers of the corporations.
Is that “the public?” Sure, but by that measure “the public” also paid for the Winnipeg Sun’s luxury box, among others (to the charge that “no one is forced to buy a newspaper,” I’d respond that no one is forced to drink booze). And since the government has no set policy on taking dividends from crown corporations, then equating these purchases to using “tax dollars” isn’t quite right.
It’s appropriate for the government to voice its opinion about advertising and sponsorship policies. But having cabinet ministers sign off on specific promotional opportunities would be as misguided and irresponsible as having them set prices for crown corporation products. Oh, wait…